AGC Partners is pleased to announce that its client, Optaros, Inc. (backed by .406 Ventures, General Catalyst Partners, Charles River Ventures and Globespan Capital Partners), a next generation digital commerce services provider, has been acquired by Interpublic Group (market capitalization of $8.4 billion), a leading global provider of advertising and marketing services. The addition of Optaros’ eCommerce capabilities will augment Interpublic’s digital offerings across its broad platform. With a team led by Linda Gridley, AGC Partners acted as sole financial advisor to Optaros.
eCommerce services is a very dynamic and disrupted market with lots of growth opportunities for the foreseeable future. The Optaros team is thrilled to have been acquired by IPG’s MRM//McCann with whom we share a common vision of the Connected Consumer Journey. Linda and her team understood the opportunities for Optaros and were able, through their industry knowledge and connections, to articulate that value to a variety of strategic buyers. We were pleased with the guidance and with level of detail and attention that they brought to our transaction.