AGC Partners Advises Visible Measures on its Sale to AcuityAds

Transaction Details

AGC Partners is pleased to announce that its client, Visible Measures, a Boston-based programmatic platform analytics-led video advertising company, has been acquired by AcuityAds, a publicly traded Canadian digital media solutions provider. With a team led by Linda Gridley, AGC Partners acted as sole financial advisor to Visible Measures.


The AGC team was instrumental in helping us navigate a tough and complex market for ad tech. They were comprehensive and relentless in helping us think through the best options for the company, brought a perspective honed through many prior deals in the sector, and drove a rigorous process. AGC added a lot of value.