AGC Partners Advises Visible Measures on its Sale to AcuityAds

Transaction Details

AGC Partners is pleased to announce that its client, Visible Measures, a Boston-based programmatic platform analytics-led video advertising company and portfolio company of General Catalyst, has been acquired by AcuityAds, a publicly traded Canadian digital media solutions provider. With a team led by Linda Gridley, AGC Partners acted as sole financial advisor to Visible Measures.

AGC Partners Advises Visible Measures on its Sale to AcuityAds

Testimonial

The AGC team was instrumental in helping us navigate a tough and complex market for ad tech. They were comprehensive and relentless in helping us think through the best options for the company, brought a perspective honed through many prior deals in the sector, and drove a rigorous process. AGC added a lot of value.

George Bell, Board Chair, Visible Measures

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