AGC Partners is pleased to announce that its client, Optaros, Inc. (backed by .406 Ventures, General Catalyst Partners, Charles River Ventures and Globespan Capital Partners), a next generation digital commerce services provider, has been acquired by Interpublic Group (market capitalization of $8.4 billion), a leading global provider of advertising and marketing services. The addition of Optaros’ eCommerce capabilities will augment Interpublic’s digital offerings across its broad platform. With a team led by Linda Gridley, AGC Partners acted as sole financial advisor to Optaros.
eCommerce services is a very dynamic and disrupted market with lots of growth opportunities for the foreseeable future. The Optaros team is thrilled to have been acquired by IPG’s MRM//McCann with whom we share a common vision of the Connected Consumer Journey. Linda and her team understood the opportunities for Optaros and were able, through their industry knowledge and connections, to articulate that value to a variety of strategic buyers. We were pleased with the guidance and with level of detail and attention that they brought to our transaction.Rob Willms, President and CEO, Optaros
AGC Partners acted as sole financial advisor to Optaros in December, 2014